Search Engine Optimization in 2024
As SEO, or search engine optimization has evolved over the last few years, this has changed the way we approach SEO in 2024.
The good news is that organic search is still one of the strongest sources of traffic on the web and looking at things from a meta perspective will help you stay ahead of the game (no pun intended).
Seeing how your competitors are doing can give you ideas for link building strategies, content marketing tactics and more.
Ranking on Google nowadays is not easy, it takes, time, effort and consistency.
The SEO techniques we use are all white hat, this will ensure that your site will not be penalized or adversely affected if Google updates their SEO algorithms in the future.
Step 1
First and foremost we need to make your website an authority in its niche, and the only way to do this is to create the useful, valuable, in-depth and thorough content relating to your industry/niche and even sub-niches.
We will need to create lots of useful unique content which will add value for visitors. As you can imagine this is not an easy task as we need to thoroughly research your industry and come up with unique original text content, for every conceivable topic, this is the only way to make your website an authority in your niche.
Once this content has be added to your website, it will add value to your website forever in the future and the more it gets shared and linked to the stronger your authority becomes.
Step 2
We:
- find competing websites in your industry ranking on Google
- find what keywords and web pages they are ranking for
- We analyze how these web pages are constructed and optimized
then locate all the websites that are linking to them (backlinks), - We then contact each of the people running those websites and request that they link to your content as it offers better value for their customers. (This will be the content that we research and write for your site)
- We also obtain insight into what content in your niche is trending and being shared on social media, blogs and other websites, the number of shares they get and what type of content is being shared, this enables us to create better content than your competitors, and get that shared on social media, all linking back to your website.
- We also monitor your competitors backlinks in real time, so as they get new backlinks, we will be notified and we can then contact those websites and try get back backlinks to your site as well.